Twitter Planning On Selling Data From Tweets
While Facebook tends to be considered the major clearinghouse for user data collection, and many believe it dwarfs even Google, […]
Read More →Twitter announces conversion tracking enhancements
Twitter announced via a blog post that they have added improved conversion tracking tools for advertisers. The new tools are […]
Read More →Facebook: “We only count viewed impressions, not served impressions”
Facebook announced recently that they only count viewed impressions rather than served impressions. When an ad is served, it just […]
Read More →Oscars 2015: Tweets drop, Facebook rises and Google shows ads in real-time
The Oscars and Twitter got beat up a bit this year. According to Business Insider, ratings dropped from 43.7 million […]
Read More →LinkedIn launches “Lead Accelerator” to reach audiences outside of linkedin
According to a recent release from LinkedIn, they will begin showing ads off of their website and app via their […]
Read More →Rand Paul uses Google ads to target potential political opponents
According to The Daily Beast, Rand Paul’s use of AdWords to attempt to score points against Jeb Bush is a […]
Read More →Google Introduces Call Only Ads
Google announced on the AdWords Blog that they’ve made Call-Only Campaigns available to users. These campaigns allow advertisers to show […]
Read More →Google Releases Best Practices Guide for Using Analytics With AdWords
Google made a new Best Practices Guide for taking data from Analytics and using it to improve your AdWords efforts […]
Read More →Will Facebook’s new “Product Ads” compete with Google’s “Shopping Ads”?
While Facebook usually leads the way in new advertising innovations, they’ve announced the launch of Product Ads, which are more […]
Read More →Facebook Gets new Video Ad Partners; Adds Cinemagraphs
Facebook is continuing to try to make YouTube’s unquestioned video supremacy questioned. They’ve recently partnered with several movers and shakers […]
Read More →A ratio of one ad in 25 tweets is not good enough for Twitter, Apparently
As with just about everything else, Twitter is running to catch up with Facebook in terms of the numbers of […]
Read More →Facebook imitates Google; introduces Relevance Score
Facebook announced that they are rolling out Relevance Scores, available through Ad Reporting Tools and partnered APIs, starting this week. […]
Read More →Twitter to show ads outside of Twitter
Twitter has announced that they will begin showing ads outside of the platform’s website and its app, with two partnerships […]
Read More →Facebook to take on Craigslist – Again
Facebook has announced that they’re giving people in For Sale groups the ability create Sale posts. These posts allow users […]
Read More →AdWord’s latest non-optional update; Upgraded URLs for improved ad tracking
As is the norm with Google, they’ve added improved ad tracking and, in the same announcement, they mention in passing […]
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