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Sexism suspected to be part of Google’s ad serving algortyhm

By   /  July 7, 2015  /  Controversy  /  No Comments

Summary: Research indicates that misogyny and sexism may be built into the Google ad serving algorithm.

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Man sues Google for better search rankings and learns a hard lesson

By   /  July 6, 2015  /  Failures, Latest, News  /  No Comments

If you’re going to try to sue Google to improve your search engine rankings, you’re going to have a bad […]

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The Youtubification of Facebook. And its potential failure.

By   /  July 3, 2015  /  FaceBook, Innovations, Latest  /  No Comments

It seems like everytime Facebook does something with their video system, there are a few articles saying that Google should […]

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Rising Facebook Competitor “Ello” strikes back at Facebook… on Facebook.

By   /  July 2, 2015  /  Controversy, FaceBook, Latest  /  No Comments

In an effort to remind people that it exists as well as to take a shot at it’s much, much […]

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Microsoft Gets Rid Of Display Advertising & 1200 Employees But Still Holds On To Search

By   /  July 1, 2015  /  Bing, Latest, Opinion  /  No Comments

Microsoft employees

Summary: AOL will take over Microsoft’s display ad business along with 1200 employees while in return, Bing will power AOL’s search properties.

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Google offers a solution to fat fingered ad clicks

By   /  June 30, 2015  /  Google, Innovations, Latest  /  No Comments

One thing that I like about Google is that they actually seem to be interested in selling ads in an […]

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Facebook attempts to solve the mobile conversion issue with “Lead Ads”

By   /  June 29, 2015  /  FaceBook, Innovations, Latest  /  No Comments

One of the biggest conundrums that advertisers face is getting conversions from mobile. Even though study after study shows that […]

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Facebook can recognize your face, even when you are looking away

By   /  June 26, 2015  /  FaceBook, Innovations, Latest  /  No Comments

New Scientist is reporting that Facebook has a new algorithm that can determine who people are in photos, even if […]

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Failing to be Facebook, Twitter takes a crack at Amazon & Google Shopping

By   /  June 25, 2015  /  Failures, Latest, Twitter  /  No Comments

Summary: Twitter is testing a new shopping platform to buy items from tweets but it appears to be not well thought out.

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Google cross reporting to fix “leaky conversion” issue

By   /  June 24, 2015  /  Google, Innovations, Latest  /  No Comments

During a livestream in April, Google said that they would be offering improved tracking capabilities, and it was just announced […]

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Could Twitter’s Project Lightning be the key to drawing in new users?

By   /  June 23, 2015  /  Innovations, Latest, Twitter  /  No Comments

I wrote not that long ago about what I think that Twitter should do to make the platform more attractive […]

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Will Facebook’s “see first” feature revive organic reach?

By   /  June 22, 2015  /  FaceBook, Innovations, Latest  /  No Comments

I’ve mentioned this before, but one of the things I love about Twitter is that I can just go to […]

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Some truth about what works in Twitter mobile ads

By   /  June 19, 2015  /  Latest, Studies, Twitter  /  No Comments

When I saw that Diginomica had done an article about Twitter testing how ads effect users subconsciously, I suspected it […]

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The good, the bad and the very surprising about Click Farms

By   /  June 18, 2015  /  Failures, Latest, Social Media  /  No Comments

According to the Business Dictionary, the bandwagon effect is defined as: A psychological theory where individuals will do something primarily […]

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Twitter announces “Installed app category targeting”

By   /  June 17, 2015  /  Innovations, Latest, Twitter  /  No Comments

Twitter has announced the cumbersomely named Installed App Category Targeting as well as new and improved tracking. The new tool […]

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