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Report: Social media doesn’t have a lot of fans in small business

By   /  June 5, 2015  /  Business, Latest, Social Media, Studies  /  No Comments

A recent eMarketer report indicates that one of the major reasons small and medium sized businesses are not that hot […]

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Netflix Ad Fix: Ads Will Creep Into America’s Favorite Streaming Service

By   /  June 3, 2015  /  Business, Failures, Latest, Opinion  /  No Comments

If you somehow have managed to avoid hearing the wailing and gnashing of teeth on the Internet from the last […]

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Amazon will start displaying app install ads on their Kindle devices

By   /  May 21, 2015  /  Business, Innovations, Latest  /  No Comments

Amazon reportedly took in less than 1% of the total revenue made for mobile display advertising last year, but it […]

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Does the future of advertising lay in automobiles?

By   /  January 12, 2015  /  Business, Latest, News  /  No Comments

If GM’s latest OnStar venture, AtYourService, is a success, you may eventually be using AdWords to advertise in automobiles. According […]

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Why the Oatmeal is wrong about Net Neutrality (and probably you too)

By   /  November 14, 2014  /  Business, Latest, Popular  /  5 Comments

Note: If you disagree with the content of this post, please don’t strangle the puppy, just tell us why in the comments.

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The dangers of advertising on sensational websites

By   /  November 12, 2014  /  Business, Latest, Startup  /  No Comments

We touched on this briefly with our post on Gawker about how it’s become toxic to advertisers as a result of the […]

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The truth about shopping cart abandonment

By   /  November 3, 2014  /  Business, Conversion Rate Optimization  /  No Comments

Otherwise known as: If you’re not offering free shipping, you’re shooting yourself in the foot. With a machine gun. There’s […]

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How Intel and Adobe got stuck in the middle of an Internet scandal

By   /  October 29, 2014  /  Business  /  2 Comments

Adobe, Intel and a few other major companies have recently learned the hard way that ignorance of niche Internet feud […]

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Raising Prices Is Good For 3 Reasons Customers Won’t Hate You For

By   /  October 23, 2014  /  Business  /  No Comments

If you’ve been to Amazon, which is something even people living under a rock have done, so I’ll assume you […]

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Methods of increasing sales like Don Corleone, possibly without the threats.

By   /  October 21, 2014  /  Business  /  No Comments

Make them an offer they can’t refuse!1 We all know you always need a baseball bat to conduct effective business, but sometimes there […]

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3 psychological flaws we can leverage to make more sales

By   /  October 17, 2014  /  Business  /  No Comments

Today is the second part of a short series about psychological techniques that major online retailers use to get people […]

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4 psychological tactics we can imitate to get more sales

By   /  October 16, 2014  /  Business  /  No Comments

I recently stumbled across an article from Wired discussing how giants like Amazon and Groupon use psychology to drive sales […]

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How a muffin got this man fired and he didn’t even get to eat it

By   /  July 13, 2014  /  Business  /  No Comments

This is the second part of a Small Business Monday post about Cracker Barrel’s viral story about firing an elderly […]

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Have you considered using coupon codes for advertising?

By   /  July 12, 2014  /  Business  /  No Comments

Bath and Body Works recently had one of their semi-annual sales, and as a result of my spending I may […]

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When your pissed-off customers have a 100,000 followers

By   /  July 11, 2014  /  Business  /  No Comments

You should treat all customers with respect, but there are some that you should treat with a lot of respect. If you’ve […]

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