Report: Social media doesn’t have a lot of fans in small business
A recent eMarketer report indicates that one of the major reasons small and medium sized businesses are not that hot […]
Read More →Netflix Ad Fix: Ads Will Creep Into America’s Favorite Streaming Service
If you somehow have managed to avoid hearing the wailing and gnashing of teeth on the Internet from the last […]
Read More →Amazon will start displaying app install ads on their Kindle devices
Amazon reportedly took in less than 1% of the total revenue made for mobile display advertising last year, but it […]
Read More →Does the future of advertising lay in automobiles?
If GM’s latest OnStar venture, AtYourService, is a success, you may eventually be using AdWords to advertise in automobiles. According […]
Read More →Why the Oatmeal is wrong about Net Neutrality (and probably you too)
Note: If you disagree with the content of this post, please don’t strangle the puppy, just tell us why in the comments.
Read More →The dangers of advertising on sensational websites
We touched on this briefly with our post on Gawker about how it’s become toxic to advertisers as a result of the […]
Read More →The truth about shopping cart abandonment
Otherwise known as: If you’re not offering free shipping, you’re shooting yourself in the foot. With a machine gun. There’s […]
Read More →How Intel and Adobe got stuck in the middle of an Internet scandal
Adobe, Intel and a few other major companies have recently learned the hard way that ignorance of niche Internet feud […]
Read More →Raising Prices Is Good For 3 Reasons Customers Won’t Hate You For
If you’ve been to Amazon, which is something even people living under a rock have done, so I’ll assume you […]
Read More →Methods of increasing sales like Don Corleone, possibly without the threats.
Make them an offer they can’t refuse!1 We all know you always need a baseball bat to conduct effective business, but sometimes there […]
Read More →3 psychological flaws we can leverage to make more sales
Today is the second part of a short series about psychological techniques that major online retailers use to get people […]
Read More →4 psychological tactics we can imitate to get more sales
I recently stumbled across an article from Wired discussing how giants like Amazon and Groupon use psychology to drive sales […]
Read More →How a muffin got this man fired and he didn’t even get to eat it
This is the second part of a Small Business Monday post about Cracker Barrel’s viral story about firing an elderly […]
Read More →Have you considered using coupon codes for advertising?
Bath and Body Works recently had one of their semi-annual sales, and as a result of my spending I may […]
Read More →When your pissed-off customers have a 100,000 followers
You should treat all customers with respect, but there are some that you should treat with a lot of respect. If you’ve […]
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