Facebook ad tracking gets better with Atlas

One of the biggest obstacles that online advertising platforms face is showing advertisers that the money they’re spending is actually […]
Read More →Facebook creates new video ad format & scores major deal with NFL

I’m going to come right out and admit to being a philistine. To me, football is 3 minutes of actual […]
Read More →Facebook’s answer to the App Store: The App Feed

As we’ve discussed before, Twitter, Facebook and Google are in a head to head war for mobile app install ad […]
Read More →Facebook challenges Google for video supremacy

Facebook is not only trying to beat YouTube at their own game, they seem to be doing a pretty good […]
Read More →Facebook drops Bing As Zuckerberg Sets The Stage To Create The Next Google

In a move so shocking that the change had been made “a while ago” and drew no one’s attention, Facebook […]
Read More →Dark traffic: What it is & how FaceBook may be the biggest culprit

What is Dark Traffic? Much like dark matter, something that scientists know exists but aren’t entirely sure what it is, […]
Read More →New bells and whistles added to Facebook’s mobile app ads

Facebook announced a variety of changes / updates to the way they will be handling mobile app ads on their […]
Read More →Grapevine: How Facebook undresses their users for millionaires

If you’re willing to pony up the advertising cash to Facebook, they’ll give you the red carpet treatment and access […]
Read More →Facebook kills organic reach; Forrester tells marketers to look elsewhere

If you’re attempting organic outreach on Facebook, expect the journey to be uphill and against the wind, both ways. The […]
Read More →Adespresso shares what you shouldn’t do when advertising on Facebook

There are a LOT of people who hate Facebook ads, and I understand because it’s super easy to get very […]
Read More →FaceBook Bidding Strategies Explained

Bidding for Facebook ad space is fairly baffling because of its simplicity. Essentially, the highest bidder gets the ad space […]
Read More →Facebook ads used for an elaborate evil prank

Following a two week long practical joke carried out by his roommate, an Internet marketing guru decided to use his […]
Read More →Muller says Facebook Advertising is rubbish; Loomer says Muller is rubbish

Derek Muller, creator of the popular Veritasium posted a video several months ago breaking down how there is essentially no […]
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