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Adespresso shares what you shouldn’t do when advertising on Facebook

By   /  November 14, 2014  /  FaceBook, Latest  /  No Comments

There are a LOT of people who hate Facebook ads, and I understand because it’s super easy to get very […]

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Google slaps eBay so eBay runs to Microsoft

By   /  November 14, 2014  /  Bing, Latest, News  /  No Comments

Following a Google Panda update, eBay seems to have been dealt a significant blow in terms of search engine rankings. […]

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$1 million dollars lost after Google’s DoubleClick 1h outage

By   /  November 13, 2014  /  Latest, News, Pay Per Click  /  No Comments

A nearly two hour outage due to a problem with Google’s DoubleClick servers is said to have caused between $1 […]

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The dangers of advertising on sensational websites

By   /  November 12, 2014  /  Business, Latest, Startup  /  No Comments

We touched on this briefly with our post on Gawker about how it’s become toxic to advertisers as a result of the […]

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Google now showing multiple business locations on mobile ads

By   /  November 12, 2014  /  Google, Latest, News  /  No Comments

Google has quietly announced (well, they did it on their Google+ page rather than the main AdWords blog) that certain […]

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3 Google AdWords updates you don’t want to miss

By   /  November 11, 2014  /  Google, Latest  /  No Comments

Google announced a slew of updates and user guides these recent days that are of interest: Improvements to bulk account […]

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Google releases AdWords bidding guide, here are the highlights

By   /  November 10, 2014  /  Google, Latest  /  No Comments

Via the AdWords Blog, Google has announced the release of the Making A Bid For Profit best practices guide.  Here are […]

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Bing announces Universal Event Tracking

By   /  November 10, 2014  /  Bing, Latest, News  /  No Comments

In what appears to be Bing’s answer to Google’s tracking tags, Bing announced the launch of Universal Event Tracking. The […]

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Microsoft lays off global advertising salesforce

By   /  November 7, 2014  /  Bing, Latest  /  No Comments

In news that is probably shocking to a number of people, including those outside of the online marketing world, Microsoft […]

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Study finds Twitter responsible for $716 million in car sales

By   /  November 6, 2014  /  Latest, Twitter  /  No Comments

Can Twitter ads really drive car sales? According to research from MarketShare, the answer to that question is a resounding […]

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Twitter earnings and what they mean for future advertising on the platform

By   /  November 6, 2014  /  Latest, Twitter  /  No Comments

As predicted by the Trefis Team at Forbes.com, Twitter’s reported Q3 earnings were both solid and showed improvement in revenue […]

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Study Shows PPC Management Software Users Get More Clicks & Lower Costs

By   /  November 6, 2014  /  Bing, Latest, Pay Per Click  /  No Comments

According to John Cosley, who is responsible for Microsoft Search Advertising’s global brand marketing and communications activities, it’s essentially a […]

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FaceBook Bidding Strategies Explained

By   /  November 6, 2014  /  FaceBook, Latest  /  No Comments

Bidding for Facebook ad space is fairly baffling because of its simplicity. Essentially, the highest bidder gets the ad space […]

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Why Dismissing Bing Ads really means dismissing millions of customers

By   /  November 5, 2014  /  Bing, Latest  /  No Comments

Let’s face it – a lot of people think of Bing Ads and assume it caters to people who for […]

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Facebook ads used for an elaborate evil prank

By   /  November 4, 2014  /  FaceBook, Latest  /  No Comments

Following a two week long practical joke carried out by his roommate, an Internet marketing guru decided to use his […]

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