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Olapic launches new ad format for Facebook

By   /  March 11, 2015  /  FaceBook, Latest, News  /  No Comments

According to AdWeed, Olapic, a social marketing platform, has launched a new type of ads for Facebook. Called Predictive Consumer […]

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Google enters the (Comparing) Automotive Insurance Fray

By   /  March 9, 2015  /  Google, Latest, News  /  No Comments

In addition to Google’s Credit Card Comparison tool, Google has just announced they’ve added a new member to the Google […]

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Google news roundup: Best practices guides & New App

By   /  March 6, 2015  /  Google, Latest, News  /  1 Comment

Google has made a number of announcements via the AdWords Blog in the last few days, including the release of […]

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Google proposes SEO ranking based on accuracy, not popularity

By   /  March 5, 2015  /  Innovations, Latest, News, SEO  /  4 Comments

Google has proposed changing the way that they rank websites by putting the most factually correct websites at the top […]

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Google to start showing ads in Play Store

By   /  March 4, 2015  /  Google, Latest, News  /  No Comments

Google has announced that they will begin showing ads in the Google Play Store. This opens up a potentially huge […]

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Twitter Planning On Selling Data From Tweets

By   /  March 3, 2015  /  Latest, News, Twitter  /  No Comments

While Facebook tends to be considered the major clearinghouse for user data collection, and many believe it dwarfs even Google, […]

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Twitter announces conversion tracking enhancements

By   /  March 2, 2015  /  Latest, News, Twitter  /  No Comments

Twitter announced via a blog post that they have added improved conversion tracking tools for advertisers. The new tools are […]

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LinkedIn launches “Lead Accelerator” to reach audiences outside of linkedin

By   /  February 25, 2015  /  Latest, Linkedin, News  /  No Comments

According to a recent release from LinkedIn, they will begin showing ads off of their website and app via their […]

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Rand Paul uses Google ads to target potential political opponents

By   /  February 24, 2015  /  Google, Latest, News  /  No Comments

According to The Daily Beast, Rand Paul’s use of AdWords to attempt to score points against Jeb Bush is a […]

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Google Introduces Call Only Ads

By   /  February 23, 2015  /  Google, Latest, News  /  No Comments

Google announced on the AdWords Blog that they’ve made Call-Only Campaigns available to users. These campaigns allow advertisers to show […]

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Google Releases Best Practices Guide for Using Analytics With AdWords

By   /  February 20, 2015  /  Google, Latest, News  /  1 Comment

Google made a new Best Practices Guide for taking data from Analytics and using it to improve your AdWords efforts […]

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Facebook Gets new Video Ad Partners; Adds Cinemagraphs

By   /  February 18, 2015  /  FaceBook, Latest, News  /  No Comments

Facebook is continuing to try to make YouTube’s unquestioned video supremacy questioned. They’ve recently partnered with several movers and shakers […]

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Facebook imitates Google; introduces Relevance Score

By   /  February 16, 2015  /  FaceBook, Latest, News  /  No Comments

Facebook announced that they are rolling out Relevance Scores, available through Ad Reporting Tools and partnered APIs, starting this week. […]

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Twitter to show ads outside of Twitter

By   /  February 13, 2015  /  Latest, News, Twitter  /  No Comments

Twitter has announced that they will begin showing ads outside of the platform’s website and its app, with two partnerships […]

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Facebook to take on Craigslist – Again

By   /  February 12, 2015  /  FaceBook, Latest, News  /  No Comments

Facebook has announced that they’re giving people in For Sale groups the ability create Sale posts. These posts allow users […]

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