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AdWord’s latest non-optional update; Upgraded URLs for improved ad tracking

By   /  February 11, 2015  /  Google, Latest, News  /  No Comments

As is the norm with Google, they’ve added improved ad tracking and, in the same announcement, they mention in passing […]

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Google now offering dimensional weight support for shipping calculations

By   /  February 9, 2015  /  Google, Latest, News  /  No Comments

One of the most common causes of online shopping cart abandonment is when someone runs into a final price that […]

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Google cracks down on fraudulent advertisements

By   /  February 6, 2015  /  Google, Latest, News  /  No Comments

According to Google, they’ve spent a lot of time and effort going after “bad actors”1 in the online advertising world. […]

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Bing ads performance data now available within an hour instead of four

By   /  February 4, 2015  /  Bing, Latest, News  /  No Comments

Bing has announced plans to improve how data is reported, and one of the first changes is to speed up […]

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Google, Amazon & Microsoft pay ransom to Ad Block

By   /  February 3, 2015  /  Google, Latest, News  /  No Comments

Ad blocking programs are becoming increasingly popular, especially since a number are available as Chrome and Firefox plug-ins, and this […]

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New Bing Ad feature gives you instant bidding results

By   /  January 28, 2015  /  Bing, Latest, News  /  No Comments

Bing has announced that they have a new tool for advertisers that allows them to see if their ads aren’t […]

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Google cuts off AdWords & AdSense from Russia’s New Territory: Crimea

By   /  January 27, 2015  /  Google, Latest, News  /  No Comments

In December of last year, the United States sanctioned Crimea following the country’s annexation by Russia in March, and Google, […]

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Bing enhanced sitelinks go global

By   /  January 26, 2015  /  Bing, Latest, News  /  No Comments

Bing rolled out enhanced sitelinks for its users in the US in November of 2014, and they have just announced […]

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Is Twitter desperate or inovative? Ads will soon start showing up outside of feeds

By   /  January 23, 2015  /  Latest, News, Twitter  /  No Comments

According to reports from the Wall Street Journal, Twitter is looking to expand its advertising base beyond people who visit […]

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Becoming a “Google Trusted Store” is now easier, according to Google

By   /  January 22, 2015  /  Google, Latest, News  /  No Comments

Google has announced that they are making it easier for online retailers to become a Google trusted store, and they’ve […]

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Does the future of advertising lay in automobiles?

By   /  January 12, 2015  /  Business, Latest, News  /  No Comments

If GM’s latest OnStar venture, AtYourService, is a success, you may eventually be using AdWords to advertise in automobiles. According […]

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Dark traffic: What it is & how FaceBook may be the biggest culprit

By   /  December 10, 2014  /  FaceBook, Latest, News  /  No Comments

What is Dark Traffic? Much like dark matter, something that scientists know exists but aren’t entirely sure what it is, […]

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Yahoo To Surpass Twitter In Mobile Ad Share Thanks To Mayer’s Money Ball Team

By   /  December 9, 2014  /  Latest, News, Pay Per Click  /  No Comments

According to a report by eMarketer, Yahoo is expected to end 2014 with about 3.2% of the nearly $19 billion […]

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Mozilla cuckolds Google, Apple to follow suit, Small victory for YahBing

By   /  December 1, 2014  /  News  /  No Comments

Google may be the search engine of choice for most users, but it is increasingly being supplanted as the default […]

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Europe wants to “break up” Google, Forbes calls it insane

By   /  November 25, 2014  /  Latest, News  /  No Comments

The European Parliament is considering taking measures that would lead to the break up of Google, separating its search engine […]

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