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Facebook imitates Google; introduces Relevance Score

By   /  February 16, 2015  /  FaceBook, Latest, News  /  No Comments

Facebook announced that they are rolling out Relevance Scores, available through Ad Reporting Tools and partnered APIs, starting this week. […]

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Facebook to take on Craigslist – Again

By   /  February 12, 2015  /  FaceBook, Latest, News  /  No Comments

Facebook has announced that they’re giving people in For Sale groups the ability create Sale posts. These posts allow users […]

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Facebook still doesn’t know what people want to see in their news feed

By   /  February 10, 2015  /  FaceBook, Latest  /  No Comments

According to an article on Medium, Facebook has currently got hundreds of people spending four hours per day going through […]

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Facebook Conversion Lift tool shows that clicks don’t always matter

By   /  February 5, 2015  /  FaceBook, Latest  /  No Comments

It’s not particularity surprising that Facebook would push the message that clicks aren’t the end all be all when it […]

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Super Bowl XLIX Winners: Twitter and Facebook

By   /  February 2, 2015  /  FaceBook, Latest, Twitter  /  No Comments

Facebook Posts and Twitter Tweets; Final Stats According to CNET, Facebook is saying that 265 million posts, comments, and likes […]

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Facebook mobile ads; great for Facebook, not so much for advertisers

By   /  January 20, 2015  /  FaceBook, Latest  /  No Comments

On the face of it, Facebook mobile ads seem like a big success. Per Forbes, mobile ads represent two-thirds of […]

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Why Facebook video still isn’t a perfect fit for advertisers

By   /  January 16, 2015  /  FaceBook, Latest  /  No Comments

Fidji Simo, Director of Product at Facebook and leader of product teams in charge of video and advertising, may be […]

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Facebook ad tracking gets better with Atlas

By   /  December 31, 2014  /  FaceBook, Latest  /  No Comments

One of the biggest obstacles that online advertising platforms face is showing advertisers that the money they’re spending is actually […]

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Facebook creates new video ad format & scores major deal with NFL

By   /  December 29, 2014  /  FaceBook, Latest  /  No Comments

I’m going to come right out and admit to being a philistine. To me, football is 3 minutes of actual […]

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Facebook’s answer to the App Store: The App Feed

By   /  December 24, 2014  /  FaceBook, Latest  /  No Comments

As we’ve discussed before, Twitter, Facebook and Google are in a head to head war for mobile app install ad […]

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Facebook challenges Google for video supremacy

By   /  December 19, 2014  /  FaceBook, Google, Latest  /  No Comments

Facebook is not only trying to beat YouTube at their own game, they seem to be doing a pretty good […]

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Facebook drops Bing As Zuckerberg Sets The Stage To Create The Next Google

By   /  December 15, 2014  /  FaceBook, Latest  /  No Comments

In a move so shocking that the change had been made “a while ago” and drew no one’s attention, Facebook […]

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New bells and whistles added to Facebook’s mobile app ads

By   /  December 5, 2014  /  FaceBook, Latest  /  No Comments

Facebook announced a variety of changes / updates to the way they will be handling mobile app ads on their […]

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Grapevine: How Facebook undresses their users for millionaires

By   /  November 27, 2014  /  FaceBook, Latest  /  No Comments

If you’re willing to pony up the advertising cash to Facebook, they’ll give you the red carpet treatment and access […]

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Zuckerberg to challenge Linkedin with new service: “Facebook At Work”

By   /  November 21, 2014  /  Latest, News  /  No Comments

Facebook, like just about every other social media platform, is looking for ways to expand, and according to the Financial […]

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