Keyword Regrouper.

Based on user search intent, keywords are automaticaly restructured in closely related families to make sure each message is targeted at the right people.

Spot problems at a glance

Instantly see how many ad groups have structure problems in a campaign.

Google ads structure problems

Fix them in a few steps

Restructure entire campaigns into Single Theme Adgroups (STAG), Single Keyword Adgroups (SKAG) or Single Match Type Adgroups (SMAG) instantly.

Google Ads Regrouper

Single theme ad groups

Group keywords together by search intent so you can tailor your ads to your customers' specific intentions. Avoid unintentionally showing the right people, the wrong message.

Single Keyword Adgroups (SKAGs)

Single keyword ad groups

Go granular by chosing single keyword ad groups that will allow you to write hyper focused ads.

Single Keyword Adgroups (SKAGs)
Single Match Type Adgroups

Single match type ad groups

Stop match types from competing with each other with single match type ad groups.

Regrouper Settings

Choose your settings

You can change how your ad groups are created by making them tighter or less.


The regrouper uses Google's machine learning technology to group keywords by search intent and in highly related families.

Try it free for 14 days

... I have a question regarding this new feature I see called adgroup regrouping. I tried it and got quite interesting results that improved campaign I had on average at 3.1 QS up to 7 right away. I had managed to improve CTR for those keywords from 2% up to 10% but for some reason QS didn't change much so I decided to try this regrouping and the results quite surprised me...” Mārtiņš Kažemaks, CEO at Top Media
Built for small business owners first, used by organizations of all sizes.