Monthly Archives: October 2020

It’s amazing! Which ad won #21

Imagine yourself a circus juggler looking for new toys.

In case you’re wondering what Poi is, it refers to juggling and circus equipment. You can visit the FireToys website to see what kind of equipment this is, or ask Tim in the comment section, who kindly allowed me to show you this test.

What does your gut say?

Choose the ad you think got more than double click-through-rate, from 2.16% to 5.04%.

Posted in Which ad won | Tagged | 9 Comments

“Easy To Use” vs “No Lock-In Contracts” Which ad won #20

Before you vote, read them carefully. Search on Google for “recruitment software” and see what these ads would be competing against, try to understand why one is twice better than other.

Take at least 3 min to research and understand.

Done?

Then …

Time to vote!

Which ad do you got more than double click-through-rate, from 3.5% to 7.4%.


This ad test was kindly provided by Stuart of JobAdder.

Posted in Which ad won | Tagged | 6 Comments

“Voted #1” vs just “#1” Which ad won #19

How good are your copy skills?

Choose the ad you think got a double click-through-rate, from 7.8% to 16.9%.


This ad test was kindly provided by Jean Christophe of A Sunset Chateau.

Posted in Which ad won | Tagged | 5 Comments

Do description lines matter? Which ad won #18

Google ad copy #18

How good is your gut?

Choose the ad you think has a 23% Higher CTR, 19.1% for the loser vs 23.5% for the winner.

Posted in Which ad won | Tagged | 2 Comments