
Which ad won?
Choose the ad you think got a DOUBLE CTR from 1.86% to 4.2%. Choose wisely.
This test was kindly provided by Peter of IUBH-International.

Choose the ad you think got a DOUBLE CTR from 1.86% to 4.2%. Choose wisely.
This test was kindly provided by Peter of IUBH-International.


Which of these two ads do you think got a 53% increase in click-through-rate?

In case you’re wondering what Poi is, it refers to juggling and circus equipment. You can visit the FireToys website to see what kind of equipment this is, or ask Tim in the comment section, who kindly allowed me to show you this test.
Choose the ad you think got more than double click-through-rate, from 2.16% to 5.04%.

Before you vote, read them carefully. Search on Google for “recruitment software” and see what these ads would be competing against, try to understand why one is twice better than other.
Take at least 3 min to research and understand.
Done?
Then …
Which ad do you got more than double click-through-rate, from 3.5% to 7.4%.
This ad test was kindly provided by Stuart of JobAdder.

Choose the ad you think got a double click-through-rate, from 7.8% to 16.9%.
This ad test was kindly provided by Jean Christophe of A Sunset Chateau.

Choose the ad you think has a 23% Higher CTR, 19.1% for the loser vs 23.5% for the winner.

We all know credentials matter, so which would you say matters more… Choose the ad you think has a 57.6% Higher CTR, from 10.43% to 16.44%.
Thanks to Brett of DPOM for letting me show you these in their full versions.

Can you guess the keyword behind those ads? Use it to put yourself in searchers’ shoes and figure out which ad has a better CTR. Thanks to Kevin of ShipMonk for letting me show them to you. If you have an eCommerce store, as the ad says, you sell it they ship it.
Choose the ad you think has a 70% Higher CTR, 2.91% for the loser vs 4.91% for the winner.

Choose the ad you think has A CONVERSION RATE INCREASE, from 5.83% to 8.88%.

Remember, the text in brackets is dynamic and is not actually displayed in the viewable ad.
Thanks to Danny of Siteshack for letting me show you these ads. Take a good look, imagine yourself a customer and see if you can guess the winning variation.
Choose the ad you think has more than DOUBLE the CTR, from 1.8% to 4.6% (143.8% increase)…